Nosaj Partners with The Community Foundation & HandsOn for the Richmond Folk Festival

October 10, 2016

Nosaj Partners with The Community Foundation & HandsOn for the Richmond Folk Festival

The 2016 Richmond Folk Festival brought together a collaborative partnership between Nosaj Authentics, the Community Foundation, and HandsOn Greater Richmond. The goal of the partnership was to create a fun and interactive art experience that would shed light on the 8 priority areas of the Capital Region Collaborative whose main purpose is to enhance the quality of life in the Greater Richmond Region. The priority areas of the collaborative are Education, Job Creation, Workforce Preparation, Social Stability, Healthy Community, Coordinated Transportation, the James River, and Quality Place.

Nosaj Authentics and its partners decided to push the boundaries of conventional paint by numbers concepts by having images sectioned off on 8 separate boxes that would fit together into one, cohesive large-scale image. Jason Ford of Nosaj Authentics worked with both organizations to conceptualize images that displayed elements of Richmond for each priority area. Also, Jason constructed and illustrated the boxes by hand for Folk Festival participants to paint. The goal was to make the interactive art experience not only creative, but also informative.

View the images below to see snapshots of the the process from start to finish including the Richmond Folk Festival participants collectively painting each handcrafted box.




Leave a comment

Comments will be approved before showing up.


Also in News

Transforming RVA Through Art | 12 ON YOUR SIDE Interview by Ashley Hendricks
Transforming RVA Through Art | 12 ON YOUR SIDE Interview by Ashley Hendricks

February 29, 2024

Art can be seen as a gateway to speaking truth to power, and it can also uplift the under-represented. Jason Ford was interviewed by Channel 12 On You Side about the message behind his his artwork, which can be seen all over the city... 

Continue Reading

A Inside Look At How Jason Ford Lives BLK RVA!
A Inside Look At How Jason Ford Lives BLK RVA!

August 21, 2023

Jason Ford had an opportunity to join in on the visual edition of "How We Live BLK RVA" blog series! Through this series, BLK RVA connected with local Richmonders who share their favorite Black-owned businesses and hidden gems around the Richmond region.

Continue Reading

"A Walk With Heroes" JASON X ED TRASK Collaborative Mural @ THE VA MEDICAL CENTER
"A Walk With Heroes" JASON X ED TRASK Collaborative Mural @ THE VA MEDICAL CENTER

February 22, 2022

Huge Thank you to Charles Battle, Tom Ashmore, Mary Golden and James Howard for allowing Ed Trask and I to creatively share their story with our project at the VA Medical Center. These four individuals were honored...

Continue Reading